1. Brand Conceptualization
2. Brand Rollout
3 . Logo Design
4. Packaging Design
2. Brand Rollout
3 . Logo Design
4. Packaging Design
VINO
VINO was born from the remarkable branding evident in the natural wine sector, a realm that has deeply inspired me. I aimed to craft something that could stand out competitively in this area. Employing a restricted color scheme was deliberate, ensuring swift recognition of grape varietals. This approach prioritizes user convenience, enabling buyers to swiftly locate their desired selection.
VINO was born from the remarkable branding evident in the natural wine sector, a realm that has deeply inspired me. I aimed to craft something that could stand out competitively in this area. Employing a restricted color scheme was deliberate, ensuring swift recognition of grape varietals. This approach prioritizes user convenience, enabling buyers to swiftly locate their desired selection.
1. Brand Conceptualization
2. UX Design
3 . Brand Rollout
4 . Logo Design
5. Packaging Design
2. UX Design
3 . Brand Rollout
4 . Logo Design
5. Packaging Design
Designed Systems & Forms
DS&F was a speculative design project. I took an AI generated mission statement and created and entire brand identity based around it. The prompt as as follows: “Our mission at Designed Systems & Forms is to inspire and educate the design and art community through the publication of a quarterly magazine that showcases innovative designs and exceptional artwork. We strive to promote creativity, diversity, and excellence in the field, and to provide a platform for emerging artists and designers to share their work and ideas.”
DS&F was a speculative design project. I took an AI generated mission statement and created and entire brand identity based around it. The prompt as as follows: “Our mission at Designed Systems & Forms is to inspire and educate the design and art community through the publication of a quarterly magazine that showcases innovative designs and exceptional artwork. We strive to promote creativity, diversity, and excellence in the field, and to provide a platform for emerging artists and designers to share their work and ideas.”
1. Brand Conceptualization
2. Set Design
3. Brand Execution & Rollout
4. Environmental Design
5. Art Direction
2. Set Design
3. Brand Execution & Rollout
4. Environmental Design
5. Art Direction
The Dawes Condominiums
The Dawes, was my first project I had the pleasure of working on at Gladstone Media. My role included the devlopment of the brand identity. Designing the set and visual hook that was carried out throughout the rest of the brands sytem. Along with the overall execution of the brand in both physical and digital applications.
The Dawes, was my first project I had the pleasure of working on at Gladstone Media. My role included the devlopment of the brand identity. Designing the set and visual hook that was carried out throughout the rest of the brands sytem. Along with the overall execution of the brand in both physical and digital applications.
1. Logo Design
2. Brand Conceptualization
3. Social Media & Digital Advertising
4. Editorial Design
2. Brand Conceptualization
3. Social Media & Digital Advertising
4. Editorial Design
Raglan House Condominiums
Raglan House is a master-planned neighbourhood with an array of conveniences from one of Toronto’s most influental real estate developers, Camrost Felcorp. I was responsible for assisting in the direction and brand execution.
Raglan House is a master-planned neighbourhood with an array of conveniences from one of Toronto’s most influental real estate developers, Camrost Felcorp. I was responsible for assisting in the direction and brand execution.
1. Logo Design
Logofolio
Logos & marks designed between the years 2020 – 2022.
Logos & marks designed between the years 2020 – 2022.
